Our Potty Chair Story

Personal experience with successful innovation is how our story begins.

The company’s founder, Joe Viglietta, was in the midst of potty training the first of his two daughters, and was in need of a better system to consistently motivate her to use the potty instead of her diaper. Being an avid fan of Notre Dame, Joe redesigned and decorated her potty chair with the university’s emblem and encouraged her to “Go Potty Like A Champion.” She knew she could Score "Touchdown” with her dad when she was cheered on the same way crowds cheered on her family’s favorite college team.

Potty Training Girls Was Surprisingly Easy

This proved to be such a successful potty training technique that Joe further modified the potty chair for his second daughter who was also modeling herself to become a Notre Dame fan like her dad and older sister. With every ‘triumph,’ she was cheered on and rewarded with the college fight song, even getting to smack the potty chair’s “champion” sign like the Notre Dame players do when they go out on the field.

Potty Training Boys and Girls

Modeling, triumph and reward … these are the basic principles involved in potty training, and the Flush & Cheer Potty Chair™ incorporates all three, but even adds a fourth principle … excitement. Designed to simulate the ‘thrill of a ballgame’ – an innate urge in most boys - potty training with the Flush & Cheer Potty Chair™ crosses the gender gap and has become an exciting daily experience for girls and boys.


FACT: When children anticipate the task of ‘going potty’ as something rewarding and sporting, they’re motivated to master it quickly to achieve a sense of triumph.


Varsity Baby Press Releases

"My husband gets to be a part of the potty training process!"
- Michelle J., South Bend, IN

"I am actually jealous of my child-why didn't they have these when I was 2!"
- Michael M., Kansas City, MO

"Reinforcing the success of the child's training process with something that he or she has seen the parents cheer about is genious."
- Mary Beth M., Baltimore, MD
Sell Our Products
Varsity Baby, Inc. is offering entrepreneurs, retailers and distributors the opportunity to take part in this exciting product line. If you're interested email us today!